Website made using only Xara Web Designer, and no other graphics or software tools. It Is Unwise To Pay Too Much, But Worse To Pay Too Little By Andrew John Harrison “It is unwise to pay too much, but it is even more unwise to pay too little. When you pay too much, you lose a little money; that is all. But when you pay too little you sometimes lose everything. Because the thing you bought was incapable of doing the thing you bought it to do. The common law of business balance prohibits paying a little and getting a lot. It cannot be done. If you deal with the lowest bidder, it is well to add something for the risk you run and if you do that, you will have enough to pay for something better. Apples to Apples There is hardly anything in the world that someone can’t make a little worse and sell a little cheaper – and people who consider price alone are this man’s lawful prey”. - John Ruskin 1819-1900 In the 19th century the well known english philosopher John Ruskin said : In an effort to avoid short changing yourself when doing comparitive shopping for signage or  vehicle lettering be sure to your satisfaction that you are comparing apples to apples. Often times the fellow quoting you a lesser price is likely offering you a lesser product be it though materials, design, application or the lack of knowledge & experience of your particular needs. Now this may be exactly what you’re looking for and if so then you’re making a good decision. But if you believe you are getting the same thing for less money then you may be unhappy with the result. If you get a price from us you can be sure that the product quoted is made of quality materials and is designed & manufactured by people with years of experience in the sign industry. If someone later quotes you a substantially lesser price for what they claim is “the same thing” then you’ll want to check to be sure it is. Our goal is not to sell you on the most expensive option. Of course, sometimes that is exactly what you need. But 99% of the time we can provide you a product that does everything you want, and need, at a price that won’t bust your budget wide open. Signage is a custom product. It is not bought from a wholesaler, placed on a shelf and then sold to you at a profit, like at a hardware store. So great care and careful consideration must go into determining the type of custom product that will fullfil your needs to the greatest extent and still keep it within your budget. We’ll do our utmost to reach these goals for you. To protect yourself, just make sure the other guy’s doing the same thing.